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How many hours do you really work in a day?

Please watch this interesting video I found on TED:

http://www.ted.com/talks/jason_fried_why_work_doesn_t_happen_at_work

The speaker, Jason Fried, explains very well some concepts people doing creative works (and IT is among them) know: you need long stretches of uninterrupted time to get something done.
Like Jason says, work, like sleep, is phased-based and can be interrupted often (this has scientific basis, it's not just an opinion). Keeping this in mind it could be easier to find some ways to improve productivity in your company.
I am open to the discussion. I ask readers to share their thoughts about this matter. Thanks.
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